Internet Marketing Glue will help you Convert MORE of your Visitors into Customers
This blog offers actionable advice, strategies and tactics that will help you turn more visitors into customers. It’s aimed at anyone who is interested in getting better returns from their website or digital marketing campaigns.
Whats different about IMG?
1. Its all about data driven decisions from web analytics and split testing
You find marketers offering advice about the latest and greatest tactics everywhere, there often based on personal experiences or "best practice". There is nothing wrong with this but I believe the only true way you can confirm you are are improving and reaching your full potential is by utilising analytics, feedback tools and split testing techniques. I’ll try best to focus on this so you actually implement strategies that produce tangible results for your specific niche and your specific business goals.
2. Quality over quantity – I won’t publish often
If you’re interested in lots of digital marketing advice covering a diverse range of topics you won’t find it here. My goal is to publish quality content that is as complete as possible, I want to cover a topic and answer all the key questions in one place. This hopefully means my readers get real value and don’t feel like they have just wasted time!
3. Actionable advice that offers real value
You won’t get low value tactical advice that’s aimed at making your facebook page "nice" or your email template more "pretty". I’ll publish value driven content that’s backed up real results data and clear step by step explanations.
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About Qasim Ali
When he’s not travelling abroad or hiking in the UK Qasim can be found hunched over a computer screen testing the latest conversion optimisation tactics. He is an experienced online marketer with over 7 years of experience implementing and optimising online marketing activities. He specialises in working with businesses to improve the ROI from their online marketing activities.
After working with several successful brands in various genres (Fashion E-commerce, Financial services to B2B), he’s recently refocused on what he loves most: Helping to build and market businesses to be successful online.
You’ll find that his approach to marketing is extremely effective – utisling a proven conversion optimisation methodology to improve conversion rates for almost any online marketing activity. He developed it over the past few years, and it has helped him optimise already successful businesses, several of which have seen 100%+ increases in their digital campaigns ROI.
More specifically, he uses a blend of data driven techniques (traffic segmentation, user centric design, conversion rates, analytics, split testing) and his array of Internet Marketing skills such as SEO, PPC, Email, Social and Inbound marketing to increase the effectiveness of existing traffic.
Some brands Qasim has worked for as an in-house Senior Online Marketing Manager:
Need help with an online project or marketing activity?
I’m passionate about helping companies get better returns from their online activities. Whether it’s a website, social media portal, search engine optimisation or multichannel marketing campaign I can help increase your ROI so you get more sales and leads.
Pop me an email direct email@example.com or complete the form below: